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Showing posts from May, 2011

Dean Foster's perspective on doing business in Nigeria

London, England (CNN) -- In a business culture where negotiations are fluid and what's agreed on Monday might not necessary mean the same thing on Tuesday, how do you get the job done? It's a challenge some foreigners encounter when doing business in Nigeria. However, things don't have to be difficult explains Dean Foster, president of the cross-cultural training company Dean Foster Associates and author of "The Global Etiquette Guide to Africa." According to Foster, as long as you understand the cultural etiquette, doing business in Nigeria can offer vast opportunities. But, he says, success comes down two key factors: contacts and commitment. " The bottom line is that you cannot expect to go into Nigeria, make the deal, turn around, walk out and expect things to go as planned ," Foster told CNN. "If you're committed to business in Nigeria you have to know that you're entering an environment that requires your constant attention and