Tuesday, August 13, 2013

MARKET APPRAISAL FOR INTERNATIONAL COMPANIES DOING BUSINESS IN NIGERIA


Do you do business in Nigeria?

Do you have agents and distributors?

Is your product doing well in the Nigerian market?

We can help you with market appraisal.

Email inquiry@ibgnigeria.com for an affordable rapid market appraisal.

Reason:

The Nigerian market has become very competitive and there is a need to position your business. More retail franchise especially in the food and beverages sub-sector and brands, for instance, in beauty care products are entering the market due to its enlarged middle class occasioned by the engagement of more women in workplaces, more expatriates and more repatriates taking advantage of the emerging economy with GDP growth rate of over 7%.

Focus:

Food and Beverages and Beauty Care Products

Challenges:

a.    Looking to locate agents and distributors

b.    Having clogged channels

c.    Finding ways to open up the channels

Solutions:

a.    Locate pre qualified agents and distributors

b.    Identify the problems with the channels

c.    Proffer solutions